Current Events

I’ll attend this event. Hope to see you around guys.

Event Description

The 3rd Search Engine Marketing (SEMCON) Conference 2009 is the leading edge event for sharing real world information about the growing search industry, with key topics on search engine marketing, search engine optimization, search traffic generation and monetization, web analytics, social media/networking and internet marketing.

Search Engine Marketing and Optimization is seen as key to customer acquisition, conversion, and retention in today’s digital marketing trends.

With the economy’s downturn, marketing budgets are being slashed. More and more businesses are looking to focus on channels that provide better ROI. In these challenging business times, experts say that the most effective and cost-efficient marketing channel to use is ‘Search’.

SEMCON 2009 is a two day conference packed with specialized sessions and tracks that will equip marketers with the search marketing tools, tactics, and techniques needed to weather this economic storm. SEMCON’s core focus is ‘Search’ and with conference sessions targeted at this exploding marketing channel, you will come away ready to define and deploy customized search marketing campaigns for your business.

Leading interactive marketing companies, technology providers, software and hardware vendors, Internet & web services providers, IT and management consulting companies, mobile & wireless, telecom companies, training institutes, software development companies, e-banking and financial institutions, content providers, and government agencies will showcase and demonstrate the latest Internet/wireless & mobile/e-commerce/e-business solutions, technologies, and innovations at the exhibit floor.

Who Should Attend

Search and IT Professionals, SME Entrepreneurs, Businessmen, Chief Information/Technology Officers, Web Masters, Content Providers, Brand Managers, Category Managers, IT/MIS Managers, IT Project Managers, Educators, Web Developers, Managing Directors, CEOs, CRM Managers, Direct and Interactive Marketing Managers, Database Managers, Product Managers, Digital Marketing Directors and Managers, DM and CRM Agency Owners, General Managers/Owners, and those responsible for the development and implementation of business strategies geared towards Internet and digital marketing.

KEY CONFERENCE TOPICS

Day 1,  October 1, 2009, Thursday

Time                                        Topic

8:00 – 9:00 AM                    Registration
9:00 – 9:15                          Opening Ceremonies
9:15 – 9:45                          Keynote Address by Yahoo!SEA    
9:45 – 10:30                        SEO Ranking Factors Update for 2009 by Alfredo Palconit, www.alfredo.palconit.com
10:30 – 11:15                      Keyword Research 3.0 (TBA)
11:15 – 12:00 NN                 Link Building 3.0 by Zaldy Dalisay, SEOPH

Lunch Break

1:30 – 2:15 PM                    Video SEO by Benj Arriola, www.benjarriola.com
2:15 – 3:00                          Twisted Twitter Tactics by Michael Villar, www.usautoparts.com
3:00 – 3:45                          How to See the Big and the Small Picture using Web Analytics by Maia Nuguid, Founder, WebAnalytics Philippines
3:45 – 4:15                          Writing Killer PPC Ad Copy by Cell Jacela, www.cellconversion.com
4:15 – 5:00                          Panel Discussion: Site Clinic 1 by Hans Koch, Abe Olandres, and RJ David

Day 2, October, 2009, Friday

Time                                        Topic

8:00 – 9:00 AM                     Registration
9:00 – 9 :30                          Keynote Address  by Admax Network
9:30 – 10:15                          How to Run a Successful Internet Marketing Agency by Art Policarpio, CEO, Snapworxdigital
10:15 – 11:00                        Local.com.ph: Extreme Local SEO Tactics by Andrei Marcelo Tanner, www.local.com.ph
11:00 – 12:00                        How to Make People Keep Coming Back for More: The Tsikot.com Success Story by Jedi Dancel, www.tsikot.com

Lunch Break

1:30 – 2:15 PM                     20 Ways to Build Your Brand Online by Anton Diaz, www.awesomeplanet.com
2:15- 3:00                            Mobile Search (TBA)
3:00 – 3:45                           5, 4, 3, 2, 1: How to Launch a Site Using Search and Social by Marc Macalua, Founder, SEO Philippines              
3:35 – 4:00                           Technology Presentation by Cyril Rocke, CEO, DataOne
4:00 – 4:45                           Panel Discussion: Site Clinic 2 by  Hans Koch, Anton Diaz and Abe Olandres
4:45 – 5:00                           Raffle